Generally, Canberranscherish thesmall retail shops that are a common sight in their tranquil and lushoutlying districts. However,these old-fashioned stores mainly carrying milk and bread products for neighbourhood clients have been slowly dying. This is evident in padlocked and empty structures and graffiti covered facades of formerly brisk-selling stores.But there are those who managed to stay on the business by getting creative.
For the owners of these retail shops, it means daring to stand out and be different from the traditionally regarded as milk and bread stores.And so, in the words of Dean Northey who manages Chifley Grocer, which carries food, wine, and in-house baked breads along with daily items, small storeowners just need to be different from the usual supermarket.He acknowledged that the small stores couldn’t compete with the likes of Woolworths or Aldi in terms of prices.
Some of Chifley Grocer’s techniques of being different include having its own chef in the house, in bakeries, cafes and tasting stalls.In addition, as with other grocers, Chifley Grocer has taken advantage of the reach and influence of social media in building its clientele.The outfit is actually in the process of hiring amanager for the social media aspect of its operations.
Building on community appeal, the business’s posts on its social media site is not only on latest deals that customers can avail of, but also its own version of community outreach.
Other store owners have employed the personalized and friendly approach.They treat customers like family, accommodating special requests and selling locally produced products.
The foregoing are what some traditional grocers have tried in their bid to be different and to appeal to the local customers’ consciousness . Butthere is one more thing that may seta small grocer apart from the rest.This is by taking advantage of the distinctive touch that a shop fitout can offer.
Some of the ways in which shop fitouts in Canberra can do wonders to a drab and ordinary retail shop are organizing the space and installing the right furnishings to come up with a certain feel or ambience.
There are shop fitouts in Canberra and nearby areas with whom ideas on how to come up with something unique and practical could be discussed. It is really worthwhile consulting with any one of them.